She suggests sharing stories of how having the CFP has helped other clients. "The power of story is real, and carefully choosing examples and stories to share with other clients and prospects can ...

The CFP title favorites offer a treat to the sports world with a Week 1 battle that will go a long way in determining not only which teams make the playoff but also where they stand in the bracket.

The program with the most losses in FBS history reached 10 wins for the first time -- after a 10-0 start, no less -- and made the CFP before programs like USC, Nebraska, Florida and Miami did.