On one hand, the logos themselves are arguably less ... told NBC the challenge from Puma is "significant." "This is a real fight," he said. "Tiger certainly has a target on his back.

Puma, whose iconic logo has remained unchanged for 56 years ... challenge in trademarking its logo. “This is a real fight,” said Josh Gerben, a trademark attorney at Gerben IP.

Puma is pouncing on Tiger Woods' Sun Day Red logos. The German footwear and sports ... the final round of each tournament. "This is a real fight," trademark attorney Josh Gerben told CNBC's ...

The German sneaker and apparel company says the Sun Day Red logo is too similar to ... said the challenge from Puma is "significant." "This is a real fight," said Gerben, whose firm is not ...