Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

There's truly nothing better than March basketball ... championship tournament. In the NBA, teams slam their foot through the gas pedal like a cartoon character in a race to the bottom for ...

Inside TD Garden, a cartoon Pritchard adorns the shirts of fans clutching “Pritch Please” signage. No. 11 jerseys dot the arena ... 26th overall in the 2020 NBA Draft, and despite playing ...

I’m talking about the first pair that didn’t have a cartoon character on the side ... Football, baseball, basketball. Just representing Jordan on my shoe was a big thing to me.” ...

The NBA and National Basketball Players Association today jointly announced that the Los Angeles Lakers’ Luka Dončić and the ...

The NBA and National Basketball Players Association has announced that Los Angeles Lakers star Luka Dončić has topped the ...

On Monday, the league announced that Los Angeles Lakers guard Luka Dončić held the highest-selling jersey for the 2024-25 ...

Luka Dončić became the first NBA player in 12 years to sell more jerseys than Steph Curry and LeBron James in a season.